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BBC Creates New Role for Multiplatform Hub on YouTube, TikTok, and RobloxYouTube Standardizes Public View Counting MethodGameSquare Relaunches Stream Hatchet as a Comprehensive Creator Marketing PlatformIShowSpeed Awarded YouTube Diamond Play Button Live During Milestone Pan-African TourSubstack Expands Native Video Podcast Hosting with Direct Subscriber Paywalls to Rival PatreonCalebCity Returns from Extended Hiatus Announcing Narrative Short Film Comedy UniverseMrBeast Organization Implements Comprehensive Production Safety Overhaul and Independent AuditingTikTok Shop Caps Tech Affiliate Commissions Prompting Creator Shift Toward Direct Brand Sponsorships

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Creator Drama

The creator economy: deals, drama, brand money and the people behind the feeds.

Creator Drama

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THE LEADCREATOR DRAMA1 MIN READ

BBC Creates New Role for Multiplatform Hub on YouTube, TikTok, and Roblox

The BBC is recruiting a senior leader for a newly created Multiplatform Hub focused on reaching younger audiences through YouTube, TikTok, Roblox, and other third-party services. The role will manage the BBC's YouTube strategy and channel portfolio, as well as BBC Three commissioning.

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AI-generated illustration of a video player with rising view-count chartsCreator Drama · 1 min read

YouTube Standardizes Public View Counting Method

Analytics dashboard displayed on a computer screenCreator Drama · 1 min read

GameSquare Relaunches Stream Hatchet as a Comprehensive Creator Marketing Platform

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